It’s a new word to me, and probably one of my favourite new words for 2016. I like the sound of it, but I’ve never heard it used as a verb before. What does it mean? Well, it comes from the term “pulling yourself up by your bootstraps”, meaning attempting an impossible action.
Social media has made amateur advertising executives of us all. There are right ways to advertise and there are wrong ways to advertise on social media. If you don’t want to alienate your audience or have them reaching for the Unlike / Unfollow / Unsubscribe Button within minutes, it is best not to do theContinue reading “5 Ways NOT to Promote Yourself on Social Media”