“You are the brand!” That applies to whatever it is you are trying to sell: books, photographs, business services, fudge, recipes… it doesn’t matter. But trying to sell yourself when you’re an introvert is one of the hardest things to do. If you’re camera-shy, private, or simply don’t like seeing photos/videos of yourself, it’s difficultContinue reading “You Are the Brand: Selling Yourself While Introverted or Camera-Shy”
Regardless of what happens next, coronavirus/COVID-19 is here to stay. It’s the new normal, even if a vaccine becomes available in the next year. This lockdown is unprecedented; I’ve never known anything like this and being in my mid-40s, I probably never will again.
If you’re still #advertising on social media with “buy our stuff!” type post, you’re using out of date practices. #SocialSelling is where it’s at now.
Six years I’ve been doing this gig. Six years! At the time I just wanted to write and I signed up for Elance and Odesk thinking I would (eventually) get enough work in perpetuity and by word of mouth when I had a large enough list of clients. I didn’t consider other skills and atContinue reading “Skills I Never Thought I’d Need as a Freelance Writer: #1 Graphic Design”
Learning how to use my DSLR properly and aiming to make some small income from it means I’m going to have to learn some skills I never previously thought I would need. Granted, I could have spent more time on marketing in the past, something I am now trying to remedy. But photography is aContinue reading “Don’t Ignore Fonts in Your Promotional Material”